APPOINTMENT
Wyndham Hotels & Resorts Announces Mohamad Haj Hassan as Market Managing Director for the Middle East and Africa (MEA)
Wyndham Hotels & Resorts has officially appointed Mohamad Haj Hassan as the new Market Managing Director for the Middle East and Africa (MEA). This strategic move comes as the company continues its ambitious expansion across this vibrant region, marked by significant development activities in key markets such as Saudi Arabia, the UAE, Egypt, Qatar, and various areas in Africa. Mohamad’s expanded responsibilities in this role reflect the evolving dynamics of Wyndham’s regional portfolio and his crucial part in facilitating the company’s growth trajectory.
Having joined Wyndham just two years ago, Mohamad has quickly made a notable impact, working diligently with owners, partners, and internal teams. His focus has been on advancing commercial initiatives, enhancing portfolio performance, and reinforcing Wyndham’s footprint across priority markets. Previously serving as the Country Director for Saudi Arabia, he played an instrumental role in the company’s expansion efforts within one of the region’s most dynamic hospitality markets. His contributions included fostering development progress, engaging with owners, and aligning operational strategies to ensure smooth implementation.
In his new capacity, Mohamad will oversee Wyndham’s regional strategy for the MEA, with special attention on supporting the company’s increasing portfolio of owner partnerships. His objectives include driving sustained momentum in development projects, enhancing operational efficiencies, and improving market performance. Mohamad’s deep understanding of the regional landscape will be pivotal in navigating challenges and opportunities alike.
Commenting on this key appointment, Dimitris Manikis, President EMEA of Wyndham Hotels and Resorts, stated, “Wyndham has a long-standing successful presence across the Middle East and Africa region, and our growth and performance is being driven by our clear understanding of demand shifts, asset transformation, new destination patterns, and talent creation. Mohamad’s appointment reflects all the above. He brings deep regional insight, a strong owner-first mindset, and operational discipline.” His remarks underscore the confidence in Mohamad’s capabilities to execute Wyndham’s strategies at scale while remaining attuned to the needs of owners, travelers, and market demands throughout the MEA region.
Wyndham’s recent milestones across the Middle East and Africa further emphasize the momentum behind the brand. This includes the exciting launch of Ramada Residences by Wyndham Dubai Al Jaddaf, the introduction of Super 8® by Wyndham in Saudi Arabia, and ongoing progress with various branded residences, conversions, and new hotel openings. The company’s forward-looking pipeline also includes upcoming properties such as Ramada by Wyndham Mekkah Al Jumaizah, Ramada by Wyndham Abu Dhabi Al Sharia, along with additional Ramada Encore and Trademark Collection hotels tailored for both regional and international markets.
Mohamad expressed enthusiasm about his new role, remarking, “Wyndham’s continued expansion across the Middle East and Africa represents a significant opportunity for owners and partners across the region. I am pleased to step into this role at a time of such momentum and look forward to working closely with our teams and partners as we continue to grow our portfolio, strengthen performance, and support long-term value creation.” His outlook highlights the palpable energy within Wyndham as it leverages opportunities to maximize growth while fostering sustainable partnerships.
Franchisees throughout the EMEA region can also take advantage of the Wyndham Advantage, which combines world-class marketing, distribution, and various resources tailored to position owners for success. Over the past six years, Wyndham has invested over $325 million (USD) in innovative technology, providing owners access to top-tier technology solutions, including next-generation property management systems. Furthermore, with a member base of approximately 121 million enrolled in Wyndham Rewards, which accounts for more than a third of all check-ins globally, owners are well-positioned to capitalize on a vast network of potential guests.