In an exciting development for the hospitality industry, Marriott International Inc. recently announced a multi-property agreement with Sun Group, one of Vietnam’s leading integrated destination and resort developers. This partnership will see the management of 10 new hotels and resorts, showcasing eight of Marriott’s renowned brands, and collectively featuring almost 4,500 keys across properties in Phu Quoc and Vung Tau.
The agreement is particularly noteworthy as it marks the debut of two vibrant brands in Vietnam: W Hotels and Moxy Hotels. With openings scheduled between 2027 and 2030, these new properties will be pivotal within Sun Group’s expansive development plans, catering to a growing demand for unique lodging experiences in robust tourist markets.
Overview of the New Hotels
The forthcoming hotels represent an exciting expansion in Vietnam’s hospitality landscape. Here’s a brief rundown of the new properties:
- Moxy Phu Quoc Hon Thom: 501 keys, scheduled to open in 2026.
- Fairfield by Marriott Phu Quoc Hon Thom: 353 keys, also set to open in 2026.
- W Phu Quoc: 526 keys, slated for 2027.
- Phu Quoc Marriott Resort & Spa: 826 keys, opening in 2027.
- The Westin Phu Quoc: 527 keys, scheduled for 2027.
- Le Méridien Phu Quoc: 432 keys, opening in 2027.
- Courtyard by Marriott Phu Quoc: 300 keys, also for 2027.
- Vung Tau Marriott Hotel: 300 keys, opening in 2030.
- Moxy Vung Tau: 350 keys, scheduled for 2030.
- Four Points by Sheraton Vung Tau: 350 keys, also set to open in 2030.
This ambitious project was celebrated at a signing ceremony that included key leaders from both companies, such as Marriott International’s President and CEO Anthony Capuano, and Rajeev Menon, President for Asia Pacific Excluding China (APEC). Their attendance highlights the significance of this partnership and the confidence both organizations have in Vietnam’s tourism sector.
“Vietnam is one of the world’s most dynamic markets for travel and tourism,” remarked Rajeev Menon. “We are thrilled to announce these 10 new hotels and resorts in collaboration with Sun Group.” He noted that Marriott’s portfolio has notably doubled in Vietnam since 2022 and emphasized the importance of partnerships with visionary developers like Sun Group.
Phu Quoc is on the brink of a global spotlight, as it is set to host APEC 2027. This event will not only elevate the island’s profile but also promote sustainable benefits for the region, creating a ripple effect that may enhance local economies and stimulate further tourism development.
In a significant portion of this project, Marriott is set to establish five new hotels at Ruby Beach in southern Phu Quoc. These hotels will include W Hotels, Marriott Hotels, Westin Hotels & Resorts, Le Méridien, and Courtyard by Marriott, all part of an expansive 88.4-hectare mixed-use development.
Phu Quoc has quickly become one of Asia’s most compelling tourism destinations, showcasing an array of attractions, many of which stem from Sun Group’s innovative projects. The new Marriott hotels will act as hospitality landmarks within this synchronized tourism effort, providing direct access to iconic features like the world’s longest three-wire cable car to Hon Thom Island. Guests will also enjoy the proximity to large-scale theme and water parks, multimedia shows, and stunning attractions such as the Kiss Bridge and Sunset Town, where nightly firework displays enchant visitors year-round.
(Source: Marriott International)